What do we look for?
NC-based. We are most helpful to startups near where we live and work, so we only work with startups based in North Carolina.
Software/Internet-based. We invest in what we know, and what we know are software startups. We avoid investing in life sciences, biotech, pharma, etc.
Product-based. We like startups based on products versus services. We like founders who are focused on building those products. We avoid investing in professional services and consultancies.
<$500k in revenue. We focus on early-stage startups with some revenue (but not too much!)
Being a founder is hard (and lonely!) That’s why we are founder-friendly and here to support you.
We’ve been in your shoes.
How do we support you?
We invest in 10-15 startups per year and offer an ever-evolving list of benefits:
Investment —> We start with a $25k or $50k SAFE to get the ball rolling. Periodically, we “double down” on previous investments with additional capital.
Guidance —> Money is nice. Smart money is nicer. We share our smarts through kickoff conversations and recurring follow-up meetings. We try to be helpful — not bothersome or onerous (even when things get tough — and they always do!)
Community —> We bring you into a family of like-minded founders. We show this family love through:
Special access and discounts to GrepBeat programs. GrepBeat is a tech startup news site covering the Triangle and our sister organization.
Connection to Jurassic Capital and its more mature portfolio of software companies. Jurassic is our other sister organization.
Coworking space in our downtown Durham office. Virtual can be good, but IRL (in real life, as the kids say) can be critical when starting something new.
Periodic events and activities with other Primordial founders and local angel investors.